The world has changed and it is never going back to the way it was.
Facebook, AirBnB, Tesla, Amazon, Uber. In just a few years, companies like these have changed the face of the world.
Meanwhile, hundreds of thousands of start-ups are disrupting old business models, taking on industrial groups – and winning. It’s clear that the rules of business have changed forever.
History shows that as change happens it accelerates, and as it accelerates faster and more profound change happens and its accompanied by equally profound social and cultural change.
Sadly however, traditional corporations have still not adjusted to that reality.
Meanwhile, whole industries are being eaten alive by apps. The dominance of Airbnb over hotels and Uber over taxis is not just attributable to the “collaborative economy.” I’d argue that their success is based just as much on their beautifully designed, easy-to-use apps and their ground-up, mobile-first business models.
I’d go further and say this: Any legacy business which does not successfully transition to an app-centric strategy over the next few years will likely lose to a competitor which beats them to it.